Timeless designs with the future in mind.

Making the world a brighter & better place for humans & their pets is something we care deeply about. The pet industry has a planet problem, and we're on a mission to change that. While pet safety will always be our first priority, step-by-step, we’re working hard to improve our carbon footprint across our entire range. 

For the love of pets, people & our planet.

All of the packaging you receive with your order is 100% recyclable, with most also being compostable.

Where we make our products—and why.

We believe in transparency so we’re proud to tell you a bit more about where and why we do what we do.

Grooming Wipes - UK
Packaging - UK & Poland
The rest - China. Why? We'll tell you!

Safety of the animal using our product is our #1 priority. That’s why we work with qualified, specialised pet accessories factories - and finding these suppliers outside of China are few and far between. Even on the rare occasion we find one that is made “locally”, they actually still outsource the job to China and charge double the price. 

While we do not wish to pretend that China is a global poster child of sustainability, they are working towards a greener future through various environmental policies in place. They have strict protocols of how to dispose of materials and how much material to be produced at a time.  

We try and find a balance by having all of our packaging made locally and out of sustainable materials. In addition, we donate our sample and imperfect stock to trusted animal shelters to help reduce landfill waste.

Sustainability is a marathon, not a sprint, and we'll never stop looking for ways to reduce the environmental impact of every product we make!